UX product design leader making delightful and effective digital products
I'm a UX product design and research leader who puts the user in the center, and user experience at the center of the company. Responsible for the discipline that turns tough problems into simple, delightful solutions, my teams partner with product, engineering, support and sales as the fulcrum of a well-crafted end-to-end user experience.
I have managed, grown and developed talented, scrappy UX design and research teams from without and within the org through immersive training, ongoing mentoring, internships and positive behavioral modeling. You'll find me comfortable being hands-on as a player/coach fostering a flat, collaborative team dynamic.
As a generalist, I bring a critical eye to the problems we face, with empathy for our user’s latent needs, balanced with data-driven insights and differentiation in the marketplace. That difference is rarely measured in comparing lists of features, it’s measured in ease-of-use, sentiment and NPS numbers. It’s measured in community, reputation and peer-to-peer marketing.
As I continue to gain experience in my craft, I look to apply my skillset and passion to problem spaces and products aimed toward benefitting society. Currently in EdTech, I also have experience in HealthTech, GovTech and a broad range of B2B and B2C SaaS businesses.
I bring to every challenge a mix of accrued knowledge, healthy skepticism and voracious curiosity.
Senior Director of User Experience, Digital Education
2019 - Present
Hands-on UX research and design leader for Wiley's digital education division
User research, qual and quant
Design of new learning platform built on modern micro-services architecture
Implement and evangelize design system
Mentor, develop and grow UX team
Created UX/R internship program
Director of UX Research & Design
2016 - 2019
Acquired by Wiley, 2019
Built and led UX design and research for launch of Knewton Alta
Implemented design system
Grew and developed UX Team
Developed UX process with product, engineering, marketing, and customer support
Conducted user research with focus groups, surveys Measured user sentiment in-app
Satisfaction ratings for instructors hit 92% and the customer-based increased 2 to 3x YoY.
Senior Design Director
2015 - 2016
Modernization of UX design tools and design system
Initiating the use of responsive web design
UX design for What to Expect When You’re Expecting native and web apps
Grew and stabilized the design team
Introduced new UX processes and tools, design sprints
Developed custom medical illustrations
Chief Experience Officer
2013 - 2015
Lead UX design and engineering of a suite of mobile command/control tools and mobile apps targeting government agencies and first responders
Collaborated with founders and first responder advisors in the NYPD and LAPD
Prototyped new apps and features for the web and iOS and Android mobile platforms.
Company secured $3.8M in funding from In-Q-Tel
VP, Creative Director
2005 - 2013
Managed a multimillion-dollar P&L for this award-winning digital communications agency
Built and managed a team of 13 designers and developers
Provided UX design for technology companies
Contributed to the acquisition of Right Media by Yahoo! for $850M dollars
Selective Side Projects
My portfolio may include case studies and design samples from a range of side projects.
Too Much Information
1 Eagle Scout Rank
2 Children Created
30 Years in New York City
1 Skydive Completed
1 Album Recorded
2 Marathons Completed